Social commerce and influencer marketing – nano- versus macro- & mega-accounts on Instagram and TikTok
Businesses are increasingly using influencers to reach their target audience. They are active on a multitude of platforms and offer brands numerous possibilities to connect...
TikTok bows to EU with new features
TikTok outlined changes to its safety features to comply with the European Union’s (EU) digital services act, aimed at tackling harmful online content and advertising practices....
What Barbie can teach us about nuclear weapons
An unlikely meet-cute took the internet by storm when Greta Gerwig’s Barbie and Christopher Nolan’s Oppenheimer were released on the same day: July 21, 2023. In the buildup to...
